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While GTIN’s could be used in a variety of different ways, the guidance on when to create a new GTIN is simple, the brand owner creates a new GTIN when they and their trading partners need to uniquely identify an item. So for example while you could use one GTIN for a t-shirt being made, it’s probably best to assign a different GTIN to medium blue shirts than those that are small yellow shirts to help in invoicing and traceability.
Global Data
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Synchronization Network (GDSN)
The Global Data Synchonization Synchronization Network (GDSN) is an internet-based network of providers that help share master product data between producers and consumers. Their are currently 16 GDSN providers that all offer the core set of attributes associated with GS1 identifiers. These providers distinguish themselves with services on top of those core attributes, such as providing pricing information. GDSN providers are subscription based services and are instrumental in understanding what a GTIN represents.
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